The International Lingerie Trade Show was held at Parc des Expositions in Paris from January 21 to 23. This is a must-attend event where sector companies unveil their new collections and meet with suppliers. Over three days, the show brings together 480 brands from 37 countries.
Scentys displayed its products during the show, and notably Prysm, its collection of 25 fragrance capsules, and the stele diffuser. We also created a fragrant ambience in the conference rooms and lounge. Many visitors enjoyed the fresh, delicate scent of Virgin Nude. The experience led Scentys to offer its expertise so fragrance can be diffused in a subtle, comforting way in lingerie shops using the Prysm diffuser for areas of less than 35 sq. m and the stele for larger stores.
It was a good year for the show: visitor numbers increased, as did the share of foreign visitors. We hope they all appreciated what we presented and understood the benefits of having a fragrance diffuser in their shop.