Pierre Loustric à l'iMagination Week

Sponsoring iMagination Week at ESSEC

iMagination Week, running from August 28 to September 1, will once again bring together more than 400 third-year students of the Global BBA program at ESSEC for a seminar on trans-disciplinarity and imagination.

Sponsored by Scentys president Pierre Loustric (BBA 1988), the event was a platform for many high-profile individuals with unique backgrounds to share their stories with students.

The main topic of the week is transformation – a concept at the core of the BBA program: field experience, foreign exchanges and internships all forge students’ personalities and help shape their future. The seminar uses imagination, creativity and trans-disciplinarity to assist them in their transformation process. In other words, they have a chance to make a very concrete choice about a key part of their cognitive map.

Details about iMagination Week and the program can be found at : Learning center ESSEC

and by following #iWeekGBBA

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